Marketing Trends & Insights

More Ways to Market to Gen Z Despite their youth, Generation Z holds an immense $140 billion spending power. This economic strength,...

Though it may seem daunting, marketing to Gen Z is likely easier than you think and can generate impressive results for your brand.

How To Leverage The Free Marketing Tool. Whether your brand operates a vast eCommerce platform, a local restaurant, or something in...

Meta Business Manager (formally Facebook Business Manager) allows you to manage all your business’ Facebook activity in one place. The...

Even if you’re new to marketing, you’ve probably heard the term “pay to play.” This phrase basically means that you’ll need to spend...

LinkedIn launched in 2003, the same year as MySpace (remember that one). Since then, it has remained committed to being a platform for...

Digital advertising plays a major role in modern day marketing strategies. If your agency is able to implement digital advertisements...

The Alison Wellness Clinic opened a few years ago in Huntsville, Alabama, to help patients of Dr Bill Alison’s cosmetic surgery practice...

At TotalCom Marketing get the opportunity to attend a pretty large conference each year for Healthcare Marketers (SHSMD Connections) and...

Instagram is one of the most popular social media platforms in existence today. Now owned by Facebook, Instagram is known for its visual...

If you’ve seen your organic Facebook reach decrease over the past few years, you’re not alone. The social media platform has shifted its...

Are your company’s Facebook posts being seen by fewer and fewer users? There is definitely a decline in organic Facebook post reach. The...

Now is the perfect time to take a step back, analyze what you did over the past 12 months, and build a strong plan for 2018. This may...