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Lori Moore
Aug 30, 20244 min read
The Power of Storytelling to Build Your Brand
An efficient and effective way to build a brand is by telling a good story. Authentic experiences, testimonials, and success stories help...


Lori Moore
Jul 16, 20243 min read
Why Your Brand Needs an Effective Crisis Communication Plan
From staffing shortages to technological disruptions, cybersecurity threats to unforeseen events, the modern business landscape is...


Lori Moore
Jul 9, 20243 min read
Information or Inspiration: What Drives Audience Engagement with Brands
Audiences often seek both inspiration and information from brands, but their primary needs can vary depending on their situation and...


Lori Moore
Jun 21, 20244 min read
Are Billboards Effective?
Are billboards still effective in our digital world? Explore the pros & cons of this traditional advertising method in our latest blog.


Lori Moore
Oct 14, 20232 min read
The Power of Authenticity in Branding During Economic Downturns
In the face of global challenges, the role of authenticity in branding has never been more essential. While some industries face specific...


Lori Moore
Oct 8, 20232 min read
Reputation Management in the Digital Age: Navigating the Sea of Misinformation
Reputation management is paramount for brands and businesses across all sectors, its effectiveness directly influences customer trust and...


TotalCom Marketing
Apr 26, 20231 min read
TotalCom's Nancy Siniard Appointed UA National Alumni Assoc. President-Elect
On Saturday, April 22nd, 2023, Our very own Nancy Siniard (Managing Partner, Huntsville) was officially selected as the University of...
TotalCom Marketing
Apr 17, 20231 min read
TotalCom Wins the Gold ADDY in Direct Marketing & Specialty Advertising
We are thrilled to share the news that TotalCom Marketing won an ADDY award at this year's ADDY Awards Gala hosted by the Tuscaloosa...
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