PROJECT/CAMPAIGN:  The Family Birth Center at Jackson Hospital

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SITUATION: After a $3 million renovation, The Family Birth Center at Jackson Hospital began offering spacious family-centered labor, delivery and postpartum rooms. Jackson wanted to showcase the new facilities.

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SOLUTION: Our campaign highlighted the colorful mosaic mural and light, airy color scheme where each new newborn, mother and family can expect to be pampered. 

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AWARDS: American Advertising Awards Tuscaloosa 2016, Special Judge's Award for Outdoor Campaign